Lore Drops: How to Keep Readers Hooked with One Simple Weekly Drop

Try out this 8-week cycle of easy, engaging lore drops—world details, plot twists, and secrets—to keep fans curious and coming back forever. Probably.

Mar 05, 2025

Storytelling is a door to Narnia, not a book sale. Your world is too big to be contained in just one book, one launch, or one social post!

Instead of scrambling for content or struggling with “what to share,” imagine an ongoing rhythm of small lore drops that keep readers always learning about you and your world.

As an author with multiple worlds in my mind, and many books that I’m always trying to write, showing up on social media is hard! Especially when I don’t know what to share, and I definitely don’t want to be ranting ‘buy my book.’ I want readers to enjoy following me.

That’s why I invented the Lore Drops Method, an 8-week cycle of ideas that touch on different parts of the world in your novel. No matter where you are in your writing journey, you have something new to share with friends and fans.

The best part is you’ll probably never run out!

Imagine what the world might have been like if Tolkien had tweeted once a week about a new character, a screenshot of a new map he’d inked, or a photo glimpse of a new paragraph.

I guarantee we’d have loved following his world.

First, 5 Wrong Myths About Sharing Your Worldbuilding

1. “I don’t have time to create more content.”

Good. Because you don’t need to create more. Share what you already have. For example, find a cool sentence that lights you up. Take a photo of it, or put it into a simple quote graphic. Especially if you wrote it by hand on the corner of a napkin.

2. “I don’t know how to use social media.”

You can make it work for you in your own way. You don’t need to be like a high-powered extrovert who lives by going live. It’s better to build habits that work for your interest and energy.

3. “Nobody cares about my world yet.”

They will, when you show them that you do.

4. “This won’t help me sell books.”

The oldest and best way to build an audience is through fascination. A single compelling detail can live in a reader’s mind for months. The more glimpses you give, the more they will want the whole landscape.

5. “I don’t want to feel like I’m selling.”

This is not about selling. It is about storytelling. This is about more than a book sale. This about sharing your world with your readers so that they can learn to love your world too.

An 8-week tactical Lore Drop process

Each week touches on a different part of your story or world:

Week 1: A Word That Defines Your World

With Art: Share an image of a handwritten word (in a unique script if you have one) or a stylized version of the word.
Without Art: Write a short post:
- “In my world, [word] means [definition]. It has no direct translation in English, but if it did, it would be closest to [similar meaning]. It’s often used when [context].”

Week 2: A Key Object or Artifact

With Art: Share a drawing or rough concept of the object.
Without Art: Write a short description:
- “The [object name] is a [purpose]. Legends say it once belonged to [historical figure or group]. It is known for [special trait].”
- Bonus engagement: Ask “If you could own any artifact from fiction, what would it be?”

Week 3: A Character’s BackStory

With Art: Share a character sketch or concept art.
Without Art: Write a 2-3 sentence “what you don’t know” teaser:
- “In this novel I’m writing, [character] is this [role], but before that, they were [backstory hint]. Few know the truth about what happened when they [mystery from their past].”
- Bonus engagement: Ask “Which book character do you wish had a fuller backstory?”

Week 4: A Hidden or Lost Location

With Art: Share a piece of a hand-drawn or digital map, even if unfinished.
Without Art: Write a short legend or description:
- “Some say the [location] is gone forever. Others claim to have seen its [distinct feature] in their dreams. If it still exists, it holds [insert something special].”
- Bonus engagement: Ask “If you could visit any fictional place, where would you go?”

Week 5: A “What If” Moment in Your Story

With Art: Share something impressionist or or concept art. Identify a ‘what if’ moment that you created that interests you and your readers: What if a werewolf woke up blind? What if a pink balloon dreamed of being an elephant?
Without Art: Put the question as a quote graphic.
- Bonus engagement: Ask “What’s your favorite ‘what if’ moment in any story?”

Week 6: A Race, Group, or Faction

With Art: Share an emblem, a character sketch, or a piece of cultural design.
Without Art: Write a short cultural insight:
- “The [group name] are known for [distinct trait]. They are feared/respected because [reason]. Their greatest secret is [mystery].”
- Bonus engagement: Ask “If you could belong to any fictional faction, which would you choose?”

Week 7: A Key Event in Your World’s History

With Art: Share a timeline, battle scene sketch, or a visual relic of the event.
Without Art: Write a brief historical entry:
- “On [date], everything changed. The [event name] reshaped the world when [major shift]. Here’s why...”

Week 8: A Pivotal Early Plot Point

Pick one character, and share their inciting incident from their point of view. Share a dramatic moment such as a scene, an object, or an abstract visual that captures the tension.
- “Everything was normal until [character] discovered [plot reveal]. That was the moment they realized [stakes/consequence]. From that point on, nothing would ever be the same.”
- Bonus engagement: Ask “What’s a moment early in a book that hooked you instantly?”